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The artist donates his £25k prize award winnings to grassroots live spaces

The singer accepting Mercury Prize in his hometown
Sam Fender was awarded the Mercury Prize last month in the North East

The star has donated the full amount of his £25,000 Mercury Prize winnings to the trust for venues, which operates to protect the UK's small concert spaces.

Fender was presented with the award on mid-October as his new release the album was chosen as the top album of the past year.

The musician has opted to give the cash to the trust, in appreciation of the vital role grassroots venues played in his beginning days.

"I personally couldn't be pursuing this success if it weren't for all the shows I performed around the region, and elsewhere, when I was just getting going," said Sam Fender. "These venues are legendary, but they are struggling."

Since the start of 2023, over 150 of these venues have permanently closed – approximately one-sixth of the total UK scene.

In the last year, major artists like Pulp, the group Coldplay, Katy Perry and Ed Sheeran have all aided the trust in its initiatives to keep the scene afloat, by including a modest fee to their admission fees, which benefits independent venues.

Sam Fender also took part, raising in excess of £100,000 on his 2024 arena tour to support thirty-eight small stages across Britain.

The money assisted locations that were confronting possible closure due to issues arising from water damage, blazes and family tragedies, as well as regulatory hurdles, court cases and noise complaints.

Additional spaces were granted funding support in modernizing facilities and gear that directly benefitted musicians and audiences.

"The notion that money from shows in large arenas supports the independent spots, where it kicks off for artists like me, is just logical," Sam Fender has stated.

The band Pulp on stage
They are one of the many acts who donated their award prize money to charity

The musician is not the first artist to donate his Mercury Prize funds to good deeds.

When they received the prize in the mid-90s for their record the album, frontman Cocker announced that the group would contribute their prize money to the non-profit War Child.

That year, musician Ms Dynamite shared her prize among several good causes, like the children's charity and a Sickle Cell charity.

"Additionally, I gave a £1,000 to Highgate Newtown, to their gymnastics class, because I trained in gymnastics when I was growing up and they lacked updated gear," the artist explained to a publication.

Two years ago, they gave their winnings to the local youth club that developed their band, as well as other local music groups.

And the 1994 recipients they contributed their winnings to a MS organization after a close contact was identified with the disease.

"The victory was quite enough," remarked singer Heather Small. "The cash was the cherry on top but we didn't require the extra, because we had the honor. So our winning touched somebody else's life."

Recently, the Music Venues Trust announced it had rescued several local spots in that region, by bringing them into public stewardship.

The first in Southampton and The Croft in the city were bought under the Own Our Venues scheme, which is supported by Arts Council England and music fans who purchase "stakes" in the venues.

AP
By

Andrea Perez

A UK-based tech strategist with over 15 years of experience in digital transformation and innovation.

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